The Snowy Mountains is Australia's leading alpine destination . It is home to around 35,000 people and welcomes more than 1.3 million visitors each year.
We began work on ‘Go Jindabyne’, a masterplan to help grow the town into Australia's premier alpine destination.
Following feedback from the community we are now investigating the wider Snowy Mountains area to become a Special Activation Precinct.
This work will investigate how to capitalise on the natural beauty of the area, turn the Snowy Mountains into a year-round alpine adventure tourist hub and complement other major projects in the region.
The goal of the Special Activation Precinct is to increase year-round tourism and make the region an unmissable place to visit any season.
It will also make it easier for new and existing businesses to thrive year-round through streamlined planning, Government-led developments and a business concierge service.
The investigation into a Snowy Mountains Special Activation Precinct will continue to focus on Jindabyne’s town centre, and extend investigations into popular tourist location Kosciusko National Park, with a focus on high visitation areas in Kosciuszko National Park including Thredbo, Perisher and Charlotte’s Pass.
We see an opportunity to grow Jindabyne into Australia’s Alpine Capital at the heart of the Snowy Mountains and increase year-round adventure and eco-tourism in the region.
Currently tourism In Jindabyne is highly seasonal with majority of visitors in the wintertime. The Special Activation Precinct Investigation will build on the work already undertaken as part of the Go Jindabyne Master Plan to make Jindabyne a great place to live, work and visit year-round.
A boundary for the Special Activation Precinct will be proposed when a draft masterplan is delivered in 2020.